Driving traffic to a site can be very difficult if the SEO is not providing the very important assistance needed to the facilitating this ideal scenario. Therefore it is important to consider and identify the elements that prove to be toxic to adopt in the quest to get optimum SEO ranking.
Stay Away From This Negative SEO , Know you need to Do
The following are some tips on what to consciously avoid:
The use of wrong keywords would definitely contribute to failure to get the desired listing that can be provided by the SEO rankings. It cannot be emphasized enough the important of the right keywords needed for the ideal ration of traffic to be directed to the site.
High valued keywords will generate the high level of click which in return will contribute to the high value traffic to the site.
Forgetting to include “alt” tags for the images can have detrimental results. As the search engine is predominantly unable to detect and understand image presentations or contents for ranking purposes providing the “alt” would then ideally overcome this problem.
Imagery is a very important content matter to be included in any site thus this importance should be adequately understood by the SEO tool.
"alt" tags helps internet bots to understand title and context of images so that they are able show them in related search results.
Duplicating contents is another thing to be carefully avoided at all cost. It does not benefit in anyway and besides showing the low commitment level of the site host it also does not get and positive reactions from the SEO and it may even result in some sort of penalization.
As per Google's 2018 maccabees
update of Google low quality content
is majorly penalized by panda bots
The use of poor anchor tags not only does not entice the viewer to venture further into the site it also does not provide the SEO with the relevant information about the material content of the links. Without this connection made there is little chance of enhancing the ranking exercise to positively reflect the site’s content.
Overuse of the keywords is also something to be avoided as this would not only render the material boring and monotonously repetitive in content but it would also cause the search engine to penalize the site for such unproductive activities.
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